New in Vine: Vine Address Service

We’ve started a partnership with Suomen Asiakastieto and we bring Asiakastieto’s quality company and decision-maker data straight to our customers’ use. We are the only serviceprovider in Finland with a service, in which our customers can add company and decision-maker data straight to their CRM and marketing automation.

We wanted to make creating and maintaining a customer and marketing database as easy and as effortless as possible for our customers. We believe that Vine Address Service does just that.

Vine Address Service gives customers the freedom to create and expand their marketing database when and how they want to. The service makes it possible to search and add new data right away to the marketing database and also takes care of the timeliness of the data. Our customers can forget about the tedious task of manually updating customer data as well as having to undergo challenging updating projects. Vine Address Service keeps the data automatically always up to date.

Comprehensive and high-quality marketing database

With Vine Address service our customers can easily create a marketing database based on the high-quality company and decision-maker data by Suomen Asiakastieto. Our customers can gather a marketing database of their wished size and choose companies according to their preferred conditions. Users can choose companies based on for example industry, location, personnel size and key financial indicators.

Our customers can also use Vine Address Service to update their existing customer and marketing database. Our service updates the existing information on companies and decision-makers in the marketing database according with Asiakastieto’s newest data.

Adding individual companies and decision-makers straight to marketing database

Vine Address Service is the only service in Finland, where customers can search and add company and decision-maker data straight to their CRM. The service lets customers search for companies and people by name, download the data they found and have it in use immediately.

Let’s look at an example. A salesperson gets a contact request from an unknown person from a company that doesn’t ring any bells. With Vine Address Service, the salesperson can look up the person in Vine and download all information related to the company and its employees with just one click. The salesperson will get information on the company’s industry, key financial figures and contact information. They’ll also get information on all decision-makers in the company and see the title, responsibilities and contact details for the person who just asked for a contact. All the information will at once also be available to everyone in the organization. Finding and saving decision-maker data to CRM can hardly get easier and quicker than this!

Expanding the marketing database with larger samples

In addition to individual searches, customers can also use Vine Address Service to expand their marketing database by downloading information on multiple companies at once. Users can search for companies according to conditions of their choosing, for example based on industry, location or size. It’s also possible to limit the search according to the responsibilities of decision-makers. One possible search could be “Companies, which industry is construction, which location is Tampere, which personnel size is 10 to 50 and which have a person who is responsible for purchasing”. This particular search would bring 20 companies.

Customer data always automatically up to date.

Vine Address Service automatically takes care of the timeliness of our customers’ marketing databases. The service updates changed information once a month based on Asiakastieto’s newest information. Our customers no longer need to worry about updating information but can focus on reaping the benefits of up-to-date customer information. Automating routine tasks like this saves time and leaves room for example for developing marketing and sales. An up-to-date marketing database is also a necessary starting point for example for launching email marketing or marketing automation.

The first of our customers have just recently started using Vine Address Service. We cannot wait to hear their user experiences and practical situations in which our service can help our customers! We will surely share some of these practical experiences in our blog later on.

Vine organizes webinars for example on B2B marketing database. Read more and register for our webinars >>

Would you like to see how Vine Address Service can help you with maintaining your marketing database? Leave your contact information and one of our specialists will contact you to set up a time for a demo!

 

Read more about Vine Address Service >>

Matti Kaasalainen

Kirjoittaja on Vinen toimitusjohtaja ja asiakastyön ammattilainen, jonka elämäntehtävä on asiakasymmärryksen lisääminen.

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