VINE BLOG
For the love of marketing, sales and CRM.
For the love of marketing, sales and CRM.
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Read moreThe amount of content has raised up to clouds because of digitalisation. There is a lot of different marketing communication coming from different channels all the…
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This text is only available in Finnish at the moment.
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This text is only available in Finnish at the moment.
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This text is only available in Finnish...
This text is only available in Finnish.
John Wanamaker, known as a “Pioneer Of Marketing” once said that, “Half the money I spend on advertising is wasted; the trouble is I don't know…
The sales technology solutions and their fast development can frighten even the bravest of us sales people. I feel like us sellers blasting through in the…
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Soon you’ll be buying a new calendar for the year 2019. Okay let’s enjoy the summer first but here are 6 marketing trends that you should…
The collaboration between sales and marketing is a subject that doesn’t seem to get old. Regardless that no one hasn’t missed this subject during past years…
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In the world of marketing automation you can hear many different terms originally coming from English language. Triggers, drips and CTA’s make the marketing automation talk…
Customers buying process has changed along digitalisation, that is clear. This has forced the selling process to change too. In this blog text we cover the…
AI (Artificial Intelligence) will change marketing – this is something that us marketeers have heard plenty of times. In B2B marketing of small and middle-sized company…
Even though Cold Calling has become more difficult day by day, many companies still do it systematically to improve their acquisition of new customers. To sell…
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As a marketeer for small and middle sized company I felt reliefed and relighten after hearing the interview of Alf Rehn in marketing summit 2018. The…
Email marketing has a questionable reputation as a result of the messages you receive in your mailbox without wanting to. But you also receive interesting content…
I just stepped in to the remarkable world of marketing automation. If being totally honest I haven’t quite stepped in from the door but I’m standing…
The founder of Markkinointihupin Eero Peurala writes a series of blogposts about starting up with Vine’s marketing automation. Now the signatures in Vines contract papers were on…
It's time to start holding hands between sales and marketing. It is time to say "yes". In any relationship, like in a relationship between sales and…
This blogpost was created based on the mostly asked questions on our GDPR webinars. Read more about GDPR from our previous blogposts: GDPR from the view…
The amount of content online has grown with huge speed during last few years. The guestion is: Does business blogging acctually get results anymore in B2B…
”Vine is a great tool to boost up marketing, especially to companies who want to be hands in working with the automation.” - Heidi Ramstedt-Otava, marketing…
You have quite possibly ran into the subject marketing automation, in different sources. It has made it’s way on to many ”2018 marketing trends”- lists. There…
This blogtext is sequel to our previous GDPR post: GDPR for B2B marketer. Google finds over 8 million results with the word ”GDPR” at the moment…
Does it feel like the year 2017 happened in a blink of an eye. Yes, we do too. We gatherd together some trends that will definitely…
Many companys who are thinking of getting started with marketing automation, are wondering what kind of results you can actually achieve with it. Here is an…
This year is a big celebration year for Finland, because independent Finland turns 100 years. A lot of improvement and good things has happened in one…
GDPR EU’s new general data protection regulation awakens a lot of discussion, confusion and misunderstandings. No wonder, because there is many fake news about this subject…
Where to get quality leads? Where do they come from? And how to know that it really is a quality lead? Especially on B2B markets, the most…
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The text of our customer, case, Circulos, is only available in Finnish. See the text from here.
Digitalisation has made me miss genuine encounters with people. Looking from the view of Marketeer, events offer a unique opportunity for the encounters. Instead of spending…
Text of tips in Marketing week is only available in Finnish. See the text from here.
Does the year 2018 still seem to be so far away? We both anyway know that we'll find ourselves sending Christmas cards and making New Year's…
A trend or a fad? How do you know which one is it? If you start planning marketing strategy based on fads, you're in trouble. We…
I’m definitely a diginative. I haven’t lived a day in a world without computers or mobile phones, and I find it very difficult to imagine a…
When enterprises are reforming their website, it is very common to pay attention to website’s visual appearance aesthetics. These are of course important elements but they…
The most important goal of marketing is to generate leads for sales. The most ipostant goal of sales is to close deals with leads. Sounds easy? Still these…
Terms like triggers, CTAs or drip fly through the air when we talk about marketing automation. This weird terms make marketing automation sound like more rocket…
Vine had an honor to be a partner in Sales Morning 2017 event at Finlandia Hall in 14th March 2017. There was over 200 guests and…
WHAT IS MARKETING AUTOMATION? This text is a quick guide to the world of marketing automation. What do we actually mean by marketing automation and what does…
”Vine works so much better for us than our old system” Flowrox is known to be the reliable industrial solutions provider for demanding process conditions. The 40…